A Message To Our Community: #WeAreAnnapolis
One of the defining pillars in our identity as an agency is our community. Annapolis is our home. Over the years, working with multiple clients within Anne Arundel County, our work has strongly focused around the local shops, restaurants, boutiques, studios, and museums, as well as the wonderful personalities that run them. We find the beauty in our maritime roots, strong history, and creative minds that set this area apart from others.
At the start of 2020, we worried about the pandemic’s effects on our beloved city, our locals, and our way of life. While the community was desperate for any ray of hope, happiness, and positivity during this dark time, our team decided to create a message of resilience and support to showcase how Annapolis can bounce back stronger than before.
With the vast talents of our employees and contractors, we knew we had to develop a storyline that embodied the heart and soul of Annapolis. We couldn’t settle for posting something generic. The idea was to visually showcase historical moments of unity in Annapolis through a dedicated video. We partnered with Patrick McNamara of Drawn to the Image to collaborate. Together, we thought of some defining moments in Annapolis’s long and colorful history. Especially moments that told the story of our City persevering through troubled times.
With that vision of the community in mind, we reached out to various groups in Annapolis to collaborate. St. John’s College provided images and video footage from the annual Annapolis Cup Croquet Match. The City of Annapolis gave us footage from Hurricane Isabel and the Annapolis Maritime Museum gave clips of local activities.. We also worked with local photographer Jay Flemming, Historic Annapolis, SpinSheet, and Patch.
The end result was a mesmerizing, uplifting video that was met with encouragement and gratitude from the Annapolis community.
